Top 20 Influencers in Indonesia

Indonesia, with its vibrant culture and diverse population, has become a hotspot for social media influencers. These digital personalities wield significant power, shaping trends, opinions, and consumer behavior. From fashion to technology, these influencers are not just content creators; they are leaders who drive conversations and inspire millions. In this blog, we will introduce you to the top 20 influencers in Indonesia, highlighting their unique styles, areas of expertise, and the impact they have on their followers. Whether you’re looking for inspiration, collaboration opportunities, or simply want to stay updated on the latest trends, these influencers are the ones to watch.

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Followers
33.7M
Engagement rate
tooltip
0.22
%
(Instagram average median 1.47%)
Average likes
450K
Audience location by country
Indonesia
90.7
%
Malaysia
1.54
%
India
1.13
%
Brazil
0.58
%
United States
0.55
%
Followers
36.9M
Engagement rate
tooltip
1.24
%
(Instagram average median 1.47%)
Average likes
800K
Audience location by country
Indonesia
90.77
%
Malaysia
1.33
%
India
1.18
%
Brazil
0.6
%
United States
0.42
%
Followers
36.1M
Engagement rate
tooltip
1.1
%
(Instagram average median 1.47%)
Average likes
1.2M
Audience location by country
Indonesia
93.93
%
Malaysia
1.76
%
India
0.62
%
United States
0.41
%
South Korea
0.31
%
Followers
35.9M
Engagement rate
tooltip
0.41
%
(Instagram average median 1.47%)
Average likes
550K
Audience location by country
Indonesia
87.97
%
India
1.98
%
Malaysia
1.39
%
Brazil
0.91
%
Tanzania
0.41
%
Followers
33.3M
Engagement rate
tooltip
0.15
%
(Instagram average median 1.47%)
Average likes
250K
Audience location by country
Indonesia
90.71
%
Malaysia
1.37
%
India
1.14
%
Brazil
0.84
%
China
0.44
%
Followers
32.9M
Engagement rate
tooltip
0.04
%
(Instagram average median 1.47%)
Average likes
180K
Audience location by country
Indonesia
90.77
%
Malaysia
1.44
%
India
1.17
%
Brazil
0.59
%
TW
0.42
%
Followers
32M
Engagement rate
tooltip
0.3
%
(Instagram average median 1.47%)
Average likes
450K
Audience location by country
Indonesia
87.29
%
Malaysia
2.59
%
United States
1.66
%
India
1.09
%
Brazil
0.64
%
Followers
31.6M
Engagement rate
tooltip
0.3
%
(Instagram average median 1.47%)
Average likes
230K
Audience location by country
Indonesia
90.09
%
Malaysia
2.38
%
India
1.07
%
Brazil
0.64
%
TW
0.37
%
Followers
31.1M
Engagement rate
tooltip
0.13
%
(Instagram average median 1.47%)
Average likes
350K
Audience location by country
Indonesia
89.12
%
India
1.57
%
Malaysia
1.3
%
Brazil
1.17
%
TW
0.47
%
Followers
76.1
Engagement rate
tooltip
0.34
%
(Instagram average median 1.47%)
Average likes
1.5M
Audience location by country
Indonesia
92.02
%
Malaysia
1.73
%
India
0.74
%
Brazil
0.54
%
United States
0.45
%
Followers
58.7M
Engagement rate
tooltip
0.23
%
(Instagram average median 1.47%)
Average likes
1.2M
Audience location by country
Indonesia
92.97
%
Malaysia
0.97
%
India
0.77
%
United States
0.52
%
Brazil
0.35
%
Followers
57M
Engagement rate
tooltip
0.22
%
(Instagram average median 1.47%)
Average likes
1.2M
Audience location by country
Indonesia
92.93
%
Malaysia
1.93
%
India
0.84
%
Brazil
0.44
%
United States
0.36
%
Followers
56.2M
Engagement rate
tooltip
0.27
%
(Instagram average median 1.47%)
Average likes
750K
Audience location by country
Indonesia
90.43
%
Malaysia
1.67
%
India
1.27
%
Brazil
0.65
%
United States
0.58
%
Followers
45.2M
Engagement rate
tooltip
0.52
%
(Instagram average median 1.47%)
Average likes
650K
Audience location by country
Indonesia
86.79
%
India
2.03
%
Malaysia
1.3
%
Brazil
1
%
United States
0.8
%
Followers
39.7M
Engagement rate
tooltip
1.31
%
(Instagram average median 1.47%)
Average likes
800K
Audience location by country
Indonesia
94.98
%
Malaysia
2.15
%
South Korea
0.33
%
TW
0.24
%
India
0.22
%
Followers
39.1M
Engagement rate
tooltip
0.09
%
(Instagram average median 1.47%)
Average likes
450K
Audience location by country
Indonesia
92.03
%
Malaysia
1.49
%
India
1
%
Brazil
0.44
%
TW
0.31
%
Followers
38.2M
Engagement rate
tooltip
0.2
%
(Instagram average median 1.47%)
Average likes
350K
Audience location by country
Indonesia
89.5
%
Malaysia
3.63
%
India
1.07
%
Brazil
0.62
%
TW
0.41
%
Followers
37.8M
Engagement rate
tooltip
0.04
%
(Instagram average median 1.47%)
Average likes
230K
Audience location by country
Indonesia
87.68
%
Malaysia
4.44
%
India
1.36
%
United States
0.8
%
Brazil
0.43
%
Followers
30.1M
Engagement rate
tooltip
0.48
%
(Instagram average median 1.47%)
Average likes
550K
Audience location by country
Indonesia
92.04
%
Malaysia
1.49
%
India
0.74
%
Brazil
0.46
%
United States
0.42
%
Followers
28.9M
Engagement rate
tooltip
0.17
%
(Instagram average median 1.47%)
Average likes
350K
Audience location by country
Indonesia
92.83
%
Malaysia
1.87
%
India
0.73
%
Brazil
0.4
%
United States
0.33
%

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