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The days of restricting your media to traditional channels are long gone. Most companies have a finite marketing budget, so it makes sense to spend it carefully. Marketing through social media can be highly effective and cost-effective. If your customers and prospects are on social media, you need to be visible there too.
Many companies don't have the skills or time to dedicate to running their own social media marketing campaigns. Instead, they prefer to work with social media marketing agencies to help tell their stories. In some cases, this may involve operating corporate social accounts, and in others, it may be PPC (pay-per-click) social advertising. You could even choose to run both options, perhaps combining influencer marketing.
With the proliferation of social networks in recent years, it is not surprising to find that many agencies advertise social media services. We review 5 of these agencies in this article.
1. Little Media Agency
This UK-based agency aims to excel at creating creative content that engages its clients' audiences. They can help you achieve all of your social media marketing goals like increasing website traffic, increasing social presence, building brand awareness and much more.
And that's not all!
Not only do they handle social media marketing, but they also provide training and guidance to their in-house team. They hold workshops to train their staff in social media marketing techniques and skills.
Is this agency right for you?
If you're looking for an agency that doesn't just work for you, but with you, this is definitely a great option.
Here is the list of services:
- Social media
- video marketing
- Blogs
2. Digitalhound
The company Digitalhound is a Marketing Service Provider, founded in 2014, working in the Web Development sector. It is also active in the sectors of advertising agencies, and search engine optimisation (SEO). It is headquartered in London, United Kingdom.
Digitalhound is a complete social media management company. They offer social media services, search engine services, and website design services. They create and manage high-performing social media campaigns for clients across Twitter, Facebook, Pinterest, LinkedIn and Instagram.
They divide their services into:
- social media management
- Advertising on social networks
- Site design
- Search engine optimisation
3. Volume Nine
Volume Nine is a digital marketing agency with expertise in social media marketing, content marketing and SEO. They help you share your brand story, build brand awareness and build your brand from scratch.
What can they do for you?
They can handle all aspects of your social media marketing, from influencer campaigns to advertising. They start by making a strategy for their brand, keeping in mind their goals and values.
They also take care of content creation, distribution and promotion on different social media channels.
Here are the main services they provide:
- Social media rating
- Social media management
- Influencer engagement rates
- Advertising on social networks
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4. Eminence Marketing
The company Eminence Marketing, is a Service Provider, working in the Marketing sector. It also develops activities in the sectors of web marketing, advertising agencies, e-business, and marketing services. It is headquartered in London, United Kingdom.
Eminence Marketing offers a blend of paid media, website design, brand strategy and full-service digital marketing services. This includes social media advertising. They believe that social media as a marketing channel requires a strategic, data-driven approach to activation with targeting, messaging and KPIs tailored to audience and brand objectives. Social media advertising campaigns are ideal for increasing brand awareness, generating leads and generating short-term conversions.
They focus their social media advertising around ads on Facebook, Twitter and Instagram.
Eminence Marketing leverages Facebook user data to deliver powerful, conversion-focused audience targeting, creating Facebook ads that deliver a brand's message to the audience most relevant to the brand's goals.
5. Spin Brands
This is a UK-based agency with a presence in ten countries. They are a full-service agency that helps with strategy and planning, content creation and distribution, influencer management, and other aspects of your campaign.
And what else?
They have won numerous awards including the prestigious Drum Awards.
They have also been cited as a top agency by several different sources. They have worked with several reputable brands such as Viacom and MUJI.
Here are the main services they provide:
- Organic – creating and publishing organic content on social media platforms.
- Paid – social media advertising optimization.
- Creative – creating content that aligns with your brand voice and goals.
- Ambassadors – managing influencers and influencer marketing campaigns.
Conclusion
The world of marketing has undergone a technical revolution. Over the past two decades, marketers' ability to deliver content directly to audiences has greatly increased. Platforms that allow marketers to deliver targeted messages, buy media programmatically, and automate distribution have dramatically changed the marketing landscape.
As a result, marketing has become an industry of its own to augment and assist marketers' efforts to sell their brands.
According to the Experts, "The goal of online marketing is to attract and retain customers by consistently creating and curating relevant and valuable content with the intent of changing or enhancing consumer behaviour. It is an ongoing process that is best integrated into the overall marketing strategy and focuses on owning media, not renting it."
It's about promoting your brand or business, sharing educational and entertaining information that adds value to people's lives, with the aim of inspiring a purchase decision. Online Marketing is all about encouraging potential customers to make a decision that is in their best interest (and, hopefully, yours).
But what about the way marketers collaborate, plan and produce content? Many marketers still rely on spreadsheets and emails to manage their marketing. These manual tools offer little opportunity to improve upstream marketing operations. This is where Marketing Agencies come in.
We certainly hope that above mentioned Marketing Agencies will help you promote your business and assist you to build your brand.
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